12 October 2022
Coghlan Duffy + Co, led by Director, Charly Duffy with assistance from Associate, Harry Pratt, were pleased to act for Trendii on its recent $2.9 million seed investment round.
The raise sets the Melbourne-based adtech startup up for international expansion, having already begun working with publishers including the Daily Mail, Are Media and News Corp.
Headed by Founder and CEO Aaron Woolf, Trendii uses proprietary AI-driven technology to turn online image and video content into instant shopping experiences. The contextual advertising Trendii creates opens up new ways for publishers to monetise content in the evolving landscape of online advertising.
The funding round was supported principally by VC fund Investible and its investment community, Club Investible, as well as a strategic media partner.
Read more from Investible about its support for Trendii here.
For further information, contact:
Charly Duffy | Director
E: cduffy@cdandco.com.au
Coghlan Duffy + Co is a boutique corporate and commercial law firm based in Melbourne. The firm is proud to work with an enviable list of clients, including prominent Australian start-ups and ASX-listed companies.
A: Level 42, Rialto South Tower, 525 Collins St VIC 3000
T: +61 3 9614 2444
W: cdandco.com.au